Robinson Outdoor Products Announces New Hires

Robinson Outdoor Products Announces New General Manager, Todd Leidall

Todd Leidall has been chosen as the new General Manager for Robinson Outdoor Products, after an impressive 16-year career at Boston Scientific, Inc.

Leidall worked his way up through the ranks during his career at Boston Scientific, eventually reaching the position of Division Vice President of Sales. He and his sales team set new achievement standards, as well as sales records. Leidall was responsible for annual revenues of nearly $200 million and has been honored with multiple sales and management achievement awards.

“Todd’s skill set, combined with Robinson’s current position and our future opportunities, is a wonderful match,” says Scott Shultz, CEO of Robinson. “Todd has a strong personal work ethic, he cares about his people and has a desire to excel. His ability to recognize opportunity and architect a successful plan of attack is his hallmark.”

At Robinson, Leidall will be directly responsibility for managing sales, product development, brand marketing and introducing new brands. In addition, he will assist with executive and administrative duties.

“Todd’s arrival signals the beginning of a new vision for Robinson,” states Schultz. “Building stronger brands starts with stronger people.”

Robinson Outdoor Products Announces new Marketing Director, Pat Hudak

Pat Hudak has been hired as the new Marketing Director for Robinson Outdoor Products. Hudak brings deep knowledge of the outdoor industry to Robinson, through brand marketing expertise and personal experience as an outdoorsman.

Hudak’s experience includes 2 years with the Delta Waterfowl Foundation and 12 years with Cabela’s. He currently holds board positions on a variety of hunting and outdoor foundations and is a member of and a volunteer for numerous conservation organizations.

“Pat is a passionate hunter, fisherman and conservationist, in addition to being a smart and experienced marketer,” says Scott Shultz, CEO of Robinson. “Even more significantly, he’s part of the new Robinson vision. We’re building stronger brands, starting with stronger people.”

At Robinson, Hudak will assume overall responsibilities for brand marketing, including efforts in advertising, direct mail, retail, e-commerce, media, partnerships, and customer relationship management. He is also charged with maintaining Robinson’s professional relationships within the hunting community.

About Robinson Outdoor Products, LLC
Robinson Outdoor Products, LLC is located in Cannon Falls Minnesota. They are known for technology-rich products, strategic partnerships and strong retailer and consumer support. Robinson markets four major consumer brands in the hunting industry: Scent Blocker and Scent Shield odor control products, Whitewater apparel and new Tree Spider safety equipment.
For more go to:  Robinson Outdoor Products